Scaling and exiting a $65k MRR with meal planning app - Jeffrey Bunn, Mealime & Clearful
Today I’m joined by Jeffrey Bunn, who is the co-founder of Clearful, a digital journal app he built with his wife, Maria. Previously they co-founded Mealime, a meal planning app which grew to a whopping $65k MRR before they exited in 2018. In this episode we cover the story of founding both apps, how they utilised the app stores for growth and why they started a B2C app in a crowded market.
Timestamps
00:00 Intro
01:30 Starting Mealime
07:07 Pivot to mobile and reducing prices
08:36 Mealime Growth
09:46 Private Equity Exit
10:38 Life post-exit and learning to code
12:24 Starting Clearful
13:31 Clearful growth through the app store
14:50 Runway and future
Recommendations
Timestamps
00:00 Intro
01:30 Starting Mealime
07:07 Pivot to mobile and reducing prices
08:36 Mealime Growth
09:46 Private Equity Exit
10:38 Life post-exit and learning to code
12:24 Starting Clearful
13:31 Clearful growth through the app store
14:50 Runway and future
Recommendations
- Book - Range by David Epstein
- Podcast - Conversations with Tyler
- Indie Hacker - Maria Golikova, Sebastian Röhl
My links
- Indie Bites Twitter
- Indie Bites YouTube
- Join the membership
- Personal Website
- 2 Hour Podcast Course
- PodPanda (hire me to edit your podcast)
- This Indie Life Podcast
Sponsor - EmailOctopus 🐙
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EmailOctopus is an independently owned email marketing platform, built to support other small growing businesses. With a focus on affordability and ease of use, EmailOctopus contains all of the features you need to reach and grow your audience. You can start today, with their industry leading free plan where you can contact up to 2,500 subscribers without paying a penny.
